Tag Archives: blog
Mobile Marketing News: Google to Purchase Motorola
On August 15, 2011, Google shocked the world by agreeing to buy Motorola Mobility for a reported $12.5 billion. The...
November 11, 2011
4 Brand Marketing Lessons Learned from Netflix’ Follies
The DVD rental service Netflix quickly became a household name simply by offering what no other DVD rental store was...
November 10, 2011
Customer Management Tips: Turning Customers into VIP (Part 2)
Last week we discussed the first three ways to engage with your customers and keep them satisfied and brand loyal....
October 17, 2011
Customer Management Tips: Turning Customers into VIP (Part 1)
Running a successful business has always been about getting more sales, more customers, more partners. But what some people don’t...
October 10, 2011
Beyond Benchmark: Check Us out on Nonprofit Spark Radio!
Happy October, readers! It\'s time to get in that time machine and travel back to see what Benchmark\'s team did...
October 7, 2011
Linden Lab Uses Love to Break Down Traditional Office Organization
Philip Rosedale, founder of the San Francisco-based Linden Lab that created the virtual world game Second Life, spent his teen...
October 6, 2011
Five Multimedia Steps to Perfect Your Online Marketing Strategy
As a small business, our marketing was focused on the printed word. As a marketing agency, we worked in print...
October 5, 2011
How A Social Networking Face Person Can Boost Your Email Marketing Results
The explosion of social media has created the profession of blogger-participant, a fully interactive \"face person\" who represents your brand\'s...
February 15, 2010
10 Ways to Build an Opt-In Email List
As an email marketer, your first job is to build an opt-in email list. Without this list there is no...
November 14, 2009