Had an awesome lunch today with some co-workers. The topic of first concerts was discussed. Mine was the Who doing Quadrophenia (before John Entwistle passed away). Another was Culture Club opening up for the Smiths, and possibly my favorite was Nirvana opening for the Red Hot Chili Peppers. What was yours? Let me know in the comments, when you’re done checking out this edition of The Weekly Wrap.

5 Ways to Add Qualified Techies to Your Business

#6: Wait outside of Comicon and lure them with candy, comics and video games. Discover the other 5 Ways to Add Qualified Techies to Your Business.

Benchmark Email Video: How to Use the New Email Editor

If you’re like me, you hate to read the instruction manual. No reading necessary with this video walkthrough of the new Benchmark Email editor. See it in action in this new Benchmark Email Video: How to Use the New Email Editor.

Customize an Email Template for Clean Out Your Refrigerator Day!

If you’ve ever wondered what that smell coming out of your fridge was, or found an ecosystem growing in there, I’ve got just the holiday email campaign for you. Before it gets out of control, Customize an Email Template for Clean Out Your Refrigerator Day!

Workplace Motivation: Disney’s Electronic Whip Not to Be Emulated

I wear a Mickey Mouse watch every single day. I feel naked without it. It did, however, make me a little sad to look at it after reading this post on Workplace Motivation: Disney’s Electronic Whip Not to Be Emulated.
Siri Outages & iPhone 4S Battery Woes Sour Apple Fans
I discovered this week that I was eligible for an iPhone upgrade. Being the giant child that I am, I wanted a new toy immediately. However, I was given pause due to the Siri Outages & iPhone 4S Battery Woes Souring Apple Fans.

State of the Media: Social Media in Your Brand Marketing

More interesting to me than the State of the Union, but less fun, since you can’t play a drinking game based on the amount of standing ovations (don’t act like I’m the only one who does this). Francis delivers the State of the Media: Social Media in Your Brand Marketing.

Bing Bleeds and Siri Leads: The Future of the Search Engine Wars

I don’t know about you, but this sounds like a George Lucas film to me. Read the book (blog post) first. In a world (said in the movie trailer voice), where Bing Bleeds and Siri Leads: The Future of the Search Engine Wars.

Online Marketing Tips: How Global Consumers Shop Online

Email goes around the world and so should the reach of your business. Do it with some help from these Online Marketing Tips: How Global Consumers Shop Online.

Quora: A Dynamic Informational Database for Your Business

I didn’t think I’d like Quora. I’m impatient. I enjoy the instant answers that Google offers. However, if you want an answer from an expert to the exact question you posed, ask Quora: A Dynamic Informational Database for Your Business.

Social Media: What Comes First: The Impressions or the Profits?

Did I miss something? Did we already figure out what came first, the chicken or the egg? Or have we already ‘crossed that road?’ Get it? Thank you! I’ll be here all week. Try the veal! And answer the question, Social Media: What Comes First: The Impressions or the Profits?

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by Andy Shore

Andy Shore found his way to Benchmark when he replied to a job listing promising a job of half blogging, half social media. His parents still don’t believe that people get paid to do that. Since then, he’s spun his addiction to pop culture and passion for music into business and marketing posts that are the spoonful of sugar that helps the lessons go down. As the result of his boss not knowing whether or not to take him seriously, he also created the web series Ask Andy, which stars a cartoon version of himself. Despite being a cartoon, he somehow manages to be taken seriously by many of his readers ... and few of his coworkers.