Most recent posts
Email Marketing: 10 Reasons Why Your Response Rate Is Low
When you implement an email marketing strategy, you have to continually be ready to adapt to new methods and improve whenever needed. Some metrics gauge the performance of marketing emails,...
March 11, 2020
4 Steps to Writing An Email That Sells Your Product
These days, having a digital storefront is a necessity — not a luxury. But, having an online place to transact your business isn’t enough. If you want to keep your...
February 6, 2020
How to Create the Most Engaging Sales Email
Sales reps spend at least 33% of their work hours emailing. Email remains a robust sales and prospecting tool. But,...
February 5, 2020
Sync 2,000 Contacts with your Benchmark Account for Free
Should I be doing email marketing or [insert latest marketing channel here]? I’m sure you’ve heard, or asked, some variation...
January 30, 2020
3 Reasons Your Marketing Plan Isn’t Working
Tons of hard work goes into implementing a marketing plan. From planning to execution, your team has to invest a...
January 9, 2020
The Anatomy of an Effective Email
For every dollar spent on email marketing, you get $38 in return. That’s a lot of ROI for one strategy....
January 8, 2020
How To Create A Newsletter Design In Less Than 5 Minutes
Utilizing Benchmark Email\'s Drag and Drop Editor, you can make short work of a Newsletter Design. Email newsletters are a great...
December 26, 2019
What Is An Enewsletter?
Are you looking for \"sign up newsletter\", a specific newsletter you might be interested in, or did you want to...
December 26, 2019
Email Marketing Segmentation: 4 Ways To Divide Your List
Unless you have a very small list or work in a very niche market, chances are your subscribers fall into...
December 26, 2019